LONDON -- Every year in November,?? ?? two things are guaranteed to happen: 1) British department store John Lewis releases their hugely anticipated Christmas advert 2) American man John Lewis is hopelessly flooded with tweets.
It's practically an annual tradition.
SEE ALSO: Nope, 'The Simpsons' didn't predict the John Lewis Christmas advertOn Thursday morning, John Lewis shared their Christmas advert on YouTube. Twitter held its breath. Some people even sent advanced warnings.
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The real John Lewis didn't disappoint.
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As he does every year, John Lewis, the man not the store, began dutifully replying to tweets, redirecting people to @johnlewisretail.
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From the sounds of it, he's got quite a few more tweets to wade through...
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As for his verdict on this year's ad?
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Solid work, John Lewis.